Alta's History
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1910 - Carnation Farms is formed
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1940-1950 - Carnation Farms incorporates a breeding division to sell quality genetics.
Their reach expands throughout the United States with the development of frozen semen. -
1969 - Doug Blair founds Western Breeder Service in Canada to begin a beef AI program
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1975 - Western Breeders begins marketing Holstein semen
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1975 - Wijnand Pon begins marketing Canadian Holstein semen in the Netherlands
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1985 - The breeding division of Carnation Farms separates from the Carnation Milk Company to form Landmark Genetics
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1986 - Alta Genetics is formed, specializing in embryo transfer research
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1988 - Western Breeders merges with Alta Genetics
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1993 - Alta Genetics is publicly traded on the Toronto Stock Exchange
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1995 - Alta Genetics purchases Landmark Genetics
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1996 - Alta Genetics and Koepon Holding in the Netherlands begin a joint venture
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2000 - Wijnand Pon purchases Alta Genetics as a subsidiary of Koepon Holding
making Alta the world’s largest privately-owned AI company -
2000-present - Alta expands its reach to 14 retail markets and more than 85 wholesale markets
with AI production centers in six different countries. -
2001 - The Alta Advantage program is formed
revolutionizing how progeny testing is done -
2009 - Wijnand Pon purchases VAS & SCCL as subsidiaries of Koepon Holding
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2010 - With the advent of genomics, Alta Advantage evolves to a partnership program based on customized genetic plans